When your competitor is Octopus Energy and your budget is less than 1% of theirs, logic says you pack up and go home.Our client, Andy Evangelou from Plug In Stations, didn’t listen to logic. He picked a fight he had no right to win, but he won anyway.I’ll share how a small agency and a brave client outsmarted the giants. We’ll look at how we used offline data, landing page psychology, and interactive forms to carve out £100k/month in revenue from right under their noses.If you’re ready to punch above your weight, this session is for you.