Welcome to Performance MCR
The North’s biggest day out for PPCers who are sick to death of London prices, vague AI panels, and events where everyone pretends they don’t check LinkedIn 12 times a day.
Built by practitioners, run in Manchester, no blaggers allowed
This isn’t another corporate conference
This is a Mancunian-built, practitioner-led, community-powered day of actual lessons, proper case studies, and a room full of people who genuinely love ads (god help us all).
Wednesday 24 June 2026 · Bridgewater Hall, Manchester
Year 1 proved the appetite. Year 2 turns the screws.
Built by practitioners
Case-study first
Honesty over hype
Northern, accessible, welcoming
Performance MCR is a performance marketing conference built by northerners, for anyone running paid ads who simply wants to get better at the job.
We bring together the people who actually make it happen – from hands-on practitioners to team leads and founders. It’s about practical solutions, real case studies and candid conversations about what works (and what doesn’t).
what people loved about 2025
Thank You to Our 2025 Partners
Why we exist
Because the North deserved an affordable, accessible event that wasn’t a generic ‘marketing week’ with a side of confusion. And because PPCers wanted a space where real stories and real examples came first.
WHAT YOU’LL GET
- Talks from the people actually running PPC accounts
- Case studies from brands doing the graft
- Panels with people who aren’t afraid to say ‘it depends’
- A day where you’ll meet clients, collaborators, and mates for life
- A conference that doesn’t cost the same as your monthly rent
What’s new for 2026
- Staggered ticket releases
- More structured networking
- Proper breaks so you’re not sprinting between floors
- Better signage so nobody ends up on the wrong stage
- A line-up with more brand speakers, practitioner sessions, and rising stars
Get your ticket. Tell your boss it’s ‘training’. We won’t snitch.
Join Us in Manchester
40+ talks, two stages, proper networking + afterparty.
We won’t spam you - we don’t have the energy.
WHO’S BEHIND IT
(cred without the corporate)
Performance MCR is led by Charley Brennand, Founder & CEO an active PPC practitioner with over 10 years’ experience.
Charley’s worked with leading brands including JD Sports, O2, webuyanycar, Domino’s, and REFY covering:
- Search
- Shopping
- Paid Social
- Programmatic
- YouTube
- Display
Translation: built by the exact audience it serves.
Speakers
Bring the proof - real practitioners, real case studies, zero pitch.
- Cred beside respected peers and decision-makers.
- Real photos and video clips post-event to raise your profile.
- Distribution that extends your talk’s life.
Sponsors
Lead the North’s performance scene - proper community, a partnership people remember.
Right people, right room
High-intent conversations
Return beyond the day
Want first dibs on tickets + speaker drops?
Powered by practitioners, built in Manchester.
GET YOUR TICKETS HERE!
Early Bird
Back the conference that backs you - grab your spot early.
Coming Soon
£96
- Full-day access to Performance MCR. 9:00 – 17:00 at Bridgewater Hall, Manchester
- 40+ practitioner-led talks. Real case studies, zero sales pitches
- All stages + live Q&A. Dip in, take notes, get answers
- Networking built in. Meet partners, peers, and future collaborators
- Afterparty entry. Keep the conversations (and the momentum) going
First Release
Coming Soon
£115
- Full-day access to Performance MCR. 9:00 – 17:00 at Bridgewater Hall, Manchester
- 40+ practitioner-led talks. Real case studies, zero sales pitches
- All stages + live Q&A. Dip in, take notes, get answers
- Networking built in. Meet partners, peers, and future collaborators
- Afterparty entry. Keep the conversations (and the momentum) going
Final Release
Coming Soon
£135
- Full-day access to Performance MCR. 9:00 – 17:00 at Bridgewater Hall, Manchester
- 40+ practitioner-led talks. Real case studies, zero sales pitches
- All stages + live Q&A. Dip in, take notes, get answers
- Networking built in. Meet partners, peers, and future collaborators
- Afterparty entry. Keep the conversations (and the momentum) going
Our Northern World-Class Stage
The Bridgewater Hall
An icon in the heart of the city. Think world-class stage, soaring glass, canals a stroll away, and a buzz you can feel from Deansgate to the Northern Quarter – the perfect backdrop for performance marketing’s most grounded, get-stuff-done gathering.
Why Manchester?
The North deserves a stage
Real practitioners, real results – not just London on tour.
Ridiculously connected
Fast trains, a major international airport, and a walkable city centre.
Built for makers
Home to powerhouse brands, scrappy startups, and agencies that graft.
Culture on tap
Music legacy, football heartbeat, indie coffee, canals, street art – ideas everywhere.
Honest vibes
Friendly crowd, zero ego, conversations that turn into partnerships.
See you in MCR
Bring your team, your questions, and your best case studies.